I apprenticed with Path Unbound for 3 months to help them develop their new brand identity. I worked with the CEO, Stella Guan, to create a new color palette, typography set, and a new logo. Once those were set, I developed an illustration style that could be sued throughout the site and their social media accounts. I then used that style to create illustrations for all the courses that they currently offer, as well as those that they plan to offer in the future. The brand is set to relaunch in 2022.
